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Eye Pop Hauz

As a growing eyewear brand in Bali, Eyepop required a structured digital presence to reach the right lifestyle driven audience, showcase its product range effectively, and convert online engagement into store visits and sales. We developed advertising and social media strategy to position the brand clearly within the local retail market while generating measurable business growth.

(2026)
Eye Pop Hauz

Challenges

Establishingastrongdigitalecosystemthatshowcasesproductcollections,communicatesbrandidentity,andsupportsretailconversionbecametheprimarystrategicfocus.

  • Expanding brand reach beyond existing audience segments
  • Developing consistent product storytelling across social platforms
  • Increasing conversion from engagement to store visits and purchases
  • Implementing a structured paid advertising funnel for scalable growth
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Final Thoughts

Throughstructuredcontentplanningandadvertisingoptimization,Eyepopachievedstrongerdigitalvisibilityandimprovedcampaignperformance.

By refining audience targeting and aligning creative messaging with retail objectives, the brand experienced increased engagement, stronger product interest, and higher quality purchase inquiries. Where strategic thinking and creative execution work together to deliver measurable, scalable growth.

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